You are invited to write

You are invited to write your own reviews (review about the ad you like or the ones you dont like). You can send in the reviews to . The article will be scanned and based on the authenticity of the same, will be published. There are certian guidelines pertaining to the content and language of the review based on which all the short-listed reviews would be published. I assure that due accredition will be given to the writer with the specified name and e-mail address. So we request you to send in the "Name", "E-mail-id" and a "short-bio" (if possible) so that the users / visitors can contact you for any feedback.

You can write as many reviews for different ads as you want.


Monday, December 31, 2007

Rajnikant Ad - Neo Sports

Our own Rajni Anna is on the move. He enters into a godown and with his apna annachi style, hits and fights all the so called "villains". Then one of the injured player calls out for their saviour -- a tall -- well built guy. But Anna is not scared he adjusts his hairs (the beautiful masterpiece) jumps and just gives the "tall-ly" an airy kick, sorry its not a single kick he repates the kick more than five times but the goon is un-effected. Our surprised Rajni Talaivar then comes with punch-package, in a fraction of second he punches countless strikes (Its Rajni Anna so couldn't count it exactly), but the goon does not do anything because -- He is our own "Non-Striker**" -- Appa Cricket Simblified :)

** Non-Striker : The non-striker stands inactive near the bowler's wicket.

To see the ad follow the below link:

Sunday, December 23, 2007

Neo Sports - PowerPlay Ad

Now this ad is fantastic, created with a masterpiece thinking.

The ad goes like this:

"A sweet old lady is getting ready to sleep. With her nighties on and gently combing the hair makes her look really beautiful. Bang opposite there is another room where an oldie (guy) is also on his way to bed. Now is the real interesting part, both of their eyes get locked with each other. They pass a sweet smile and send cupid signals.

To show his feeling the "hero" toggles the tubelight switch in his bedroom, the "diva" reciprocrates doing the same and this continues for a while and then comes the message --

"Power Play"** -- Cricket Simplified -- Neo sports -- " -- :)

This is a creative masterpiece. The way the ad carries you is awesome.

The message is simple - "To understand the meaning of "PowerPlay" watch Neo Sports."

This ad really tickle my bones. I give an out-of score for this creation

**A Powerplay is a new (2006) rule concerning fielding restrictions in One-Day International (ODI) cricket.

Tuesday, December 18, 2007

Indian Advertising Reviews - The objective


The core objective of creating this blog is to have an interactive discussion and reviews about the advertisments that are run on television, radio, internet etc..

Every individual seeing these ads might have or I feel, definitely has a review or a critical comment - that is it-- that's what we will be doing over here - discussing the comments and might be suggest a better idea as on how an ad could have been created.

We are also here to discuss the latest happening in the media industry, mainly advertisements - it might be bollywood (the most spicy & sizzling section), the consumable industry, finance section and all other possible segments where advertisment plays an important role (I hope this is probably a sarcastic statement - advertisement is important for all the industry segments.)

So folks lets get "CRITICAL"